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What is an Audience?
What is an Audience?

Understand the essentials of DataQ Audiences.

John Saunders avatar
Written by John Saunders
Updated over a week ago

An Audience on DataQ is a specific segment of customers that you can use for targeting purposes in your advertising campaigns. Any Audience on DataQ can be pushed out to your marketing platforms and email channels as an “Activation” to be used as a basis for targeting and creating look alike audiences.

Using DataQ's powerful Audiences gives a huge boost to your campaign efficiency and ROI. DataQ allows you to easily take action by selecting from our library of Instant Audiences or creating your own Custom Audiences. 

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